I became interested in web development very early
in its evolution. It takes a large team of talented people to build successful websites and my responsibility in creating the websites shown here
was to help define and execute the creative strategy. I worked closely with both the client and the creative team during the
development process to define success and maintain the
stategic vision.

ST Residential
ST Residential is a new residential real estate company emerging from a unique partnership between the visionaries behind Starwood Capital, Ducati, W Hotels, and the FDIC.
Avenue, Inc. helped ST define, articulate and launch their new company as well as re-launch the 50+ properties in their newly acquired national portfolio.
I was responsible for the creative direction and creative management of the ST brand and corporate identity. This included online and offline marketing and sales materials for both ST and their individual properties.
The ST Residential website is here.
Selected screengrabs are here.

Marbles
Avenue, Inc. recently launched an e-commerce website for Chicago-based retailer Marbles: The Brain Store. The open-source platform flaunts this one-of-a-kind purveyor’s hand-picked, expert-tested, certifiably fun puzzles and games for healthier brains. Highlights include “how to play” video demos and a smart-filter that funnels by behavior.
I was responsible for the strategic development and creative direction of the Marbles
e-commerce website.
The Marbles website is here.
Selected screengrabs are here.

Postopia
Postopia.com is a fun site for kids. Post understood that kids feel proud and just plain good when they are recognized for who they are and for just being themselves — kids. Post wanted kids to explore, discover, create and simply play games — all in a fun, digital way. So, Post created Postopia, an online world where playing and learning in a fun way are paramount and creation is simply an exercise for the imagination.
The Postopia website is no longer live.
Selected screengrabs are here.

Chuhak & Tecson
Legendary Illinois attorneys Thomas S. Chuhak and Joseph A. Tecson, along with three partners and several key staff members, opened the doors to Chuhak & Tecson, P.C. in 1987. Today, they have grown to a team of 61 attorneys and over 70 professional and support staff members, all dedicated to meeting the needs of their clients in a highly responsive manner.
I was responsible for the creative direction of the Chuhak & Tecson website at Avenue,Inc.
The Chuhak & Tecson website is here.
Selected screengrabs are here.
A partial interactive client list.
Agfa, Booz Allen & Hamilton, Chase, Clarke, Compaq Computer, First Call Corporation, General Electric Corporation, Harrah's Entertainment Inc., Kraft, Marbles, Monster, Polaroid, RxCentric and ST Residential